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At JOHNSON'S, we believe that every newborn deserves more. More meaningful interactions through touch and love. More engaging experiences to nurture their development. More opportunities for growth beyond simple bathing.
Everyday Moments as Sensory Experiences That Fuel Healthy Baby Development
Research has shown that regular physical contact, such as massage by a parent or caregiver, is crucial to a baby's growth, communication skills, cognitive abilities, and emotional intelligence later in life. JOHNSON'S is at the forefront of advancing knowledge on how dly experiences that engage multiple senses can contribute significantly to happy, healthy infant development.
Touch:
Regular touch and massage have been linked to improved physical, cognitive, emotional, and social development in babies. Specifically, routine baby massages have been shown to boost cognitive performance, increase alertness and concentration levels. These early moments of affection form the foundation for future emotional intelligence and intellectual capacity. This is truly special.
Scent:
Your baby can smell before birth - about 28 weeks into pregnancy! Familiar scents have proven to improve mood, calmness, and alertness; while a mother's scent helps reduce crying. Also, newborns use their sense of smell more than any other sense as they learn the world around them.
Massage Tips
Discover how JOHNSON'S helps parents massage their babies from birth:
Newborn
After 6 weeks
At 6 months+
With JOHNSON'S,
Bathing Becomes a Sensory Adventure for Baby and Parent!
Some might think bath time is just for cleaning baby, but at JOHNSON'S, we see it as an opportunity to bond and play. Cleanse and massage during bath time can create a multi-sensory environment where both parents and babies have the chance to connect while nurturing essential skills.
Easy Ways to Enhance Your Baby's Bath Experience!
Playing with bubbles helps baby develop hand-eye coordination.
Engaging in music, singing songs or playing specific types of music during bath time stimulates parts of the brn responsible for memory and visual imagery respectively.
Parent-child conversations during bath time promote . Studies suggest that infants who interact more frequently with their parents have larger vocabularies by 24 months.
Teaching cause-effect through splashing in water enhances baby's understanding of the world around them.
Bathing with scented products has been shown to increase post-bath engagement between parent and baby by up to 30 compared to unscented bathing.
Pre- or post-bath massage offers an ideal opportunity for skin-to-skin contact. It is linked to improved sleep quality and duration as part of a bedtime routine.
Ways To Enhance Your Baby's Learning Through Dly Rituals
Babies discover the world through new experiences dly, and creating rituals around baby care activities can stimulate their senses and provide opportunities for learning and growth.
Getting Ready for Baby
Baby Massage Techniques
Bathing Hygiene Routines
Nighttime Routines Bedtime, Diapering
Playtime Ideas
Make the Most of Your Rituals!
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Last Updated: March 14, 2023
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